Christopher Cartre's Articles in Internet
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Your Website is Already International
The primary business language of the world is English … 50% of the websites in the world are English. The potential of reaching the biggest audience at minimum cost is already in all web site owners’ hands, they just need to utilize it. Here are some pointers when focusing on a more international campaign:
Users Are the Only Real Metrics That Matter
The most important metrics involve what users do once they land on your site. From a web development perspective, that is the key to making sales.
SEO Companies
As is the case with many products and service providers, there is a wide disparity between and amongst SEO companies. Without essaying over the comparisons of “unnamed” companies or competitors, let’s review those qualities you should seek in selecting the right SEO company for your online strategy.
Marketing in a Social World
Everything is social nowadays and users are as aware as ever. It’s as social as it has ever been online with social media, social bookmarking, and social networking. The main objective is to attract users, generate traffic, to keep them there for increased page views and average time on site to sell Ad Space.
Internet Marketing: Especially in the Worst of Times
The Economy is bad, very bad. GDP was just reported at close to a -4% for the last quarter of 2008. Unemployment is above 7% and could hit the, previously unimaginable, double digits in 2009. We are hearing of massive layoffs everyday and 5 million Americans are on the roles of government unemployment, the highest in almost 30 years. Just last week, there were more than a half million first time unemployment claims.
Internet Marketing Services - 6-Point Checklist
Whether you are looking for Internet Marketing, Search Engine Optimization (SEO), Search Engine Marketing (SEM), Paid Search Management (Pay per Click or PPC), you need to make certain that the Internet Marketing Company you are interviewing includes or excludes the following:
How to Use Long-Tailed Keywords for Better Traffic
Long-tailed keywords are keyword phrases used by Internet users that have 3 or more words in them. An example is Real Estate Broker in Miami. This is highly targeted, and if you are a real estate broker in Miami, you would want to rank for this over broker. Why?
How to Measure Your SEO Campaign Success?
It’s no secret. The main objective of all SEO Campaigns is high organic search rankings. The higher you rise on those top 3 pages, the more successful you become. Most SEO Professionals measure success with rankings. We follow a bit of a different route here at Optimum7.
How to Deal With Online PR Nightmare
Controlling your business brand’s image online is essential. Bad PR can kill a brand easily and quickly online. The online world is like a time warp, what could take days or weeks to snowball offline to create a PR nightmare, can literally happen within hours online.
Adwords Management and Its Importance to You
The difference between making and losing money in a PPC campaign is all too often directly attributable to a lack of, or even, non-existent Adwords Management.
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