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Deborah Walker's Articles in General Business

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  • 3 Tips for Hiring the Right People—and 2 Traps To Avoid
    Are bad hiring decisions cutting into your bottom-line profits? Learn how to save time and money in the hiring process by determining quality candidates and avoiding risky applicants.
  • Behavioral Interviews—3 Steps to Great Answers
    Behavioral interviews often make candidates sweat with anxiety. With the right interview preparation, you can turn nightmare behavioral questions into opportunities to sell yourself. Before your next interview learn the three steps to perfect behavioral interview answers.
  • Calling All Recruiters—Is Anyone Out There?
    Introduction: If you've sent out your resume for dozens of jobs and no one is responding, it's time to find out why.
  • Do You Know the Five Steps to Customer Loyalty?
    Small business owners, do you know the one sure way to win against your competition in the fight for market share? Read to find out the key factor that will keep your business strong and thriving in the toughest market conditions.
  • Get Back To Work! Three Tips for Women Re-Entering the Job Market
    If you are a woman returning to work after an absence from professional life, how do you regain the momentum lost during your time off? Here are three tips to help women and mothers make the most of their back-to-work efforts.
  • Hire Smart: Four Great Interview Questions to Hire Great Sales Staff
    For the self-employed, growing your business often means hiring sales staff. Avoid the hiring traps that lead to sales staff turnover. Find out how to hire the right salesperson the first time.
  • How to Ask for a Raise—and Get It!
    Are you long over-due in asking for a raise, even though you know you deserve it? Don’t let lack of confidence and fear of failure hold you back any longer. Learn insider tips on how to ask for a raise with confidence—and get it!
  • Sales Skills that Strike Gold at Trade Shows
    Don’t spend thousands on trade shows to get little or no sales! Learn the secrets of making trade shows work for you, and generate solid sales leads that will impact your entire fiscal year.
  • Three Key Survival Skills for New Business Owners
    Statistics show that most new businesses fail in the first year. Entrepreneurs can beat the odds by practicing three key survival skills for new business owners: self-reliance, self-direction and resilience. Read how to put these skills into practice and watch your new business thrive.
  • Three Reasons Networking Events Increase Your Referral Business
    As every entrepreneur knows, referrals are the lifeblood of small business. Attending networking events hosted by your professional association, chamber of commerce or college alumni group lead to increased referral business. There are three key reasons that networking for referrals makes good business sense—especially for entrepreneurs.
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