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Jim DeSantis's Articles in Copywriting
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Anyone Can Overcome Blog Writer's Block
When I began my career in broadcast journalism, writers’ block used to exasperate me beyond reason. I felt like a failure. I was ready to quit. I thought I would never get the hang of writing news copy under an hourly deadline. Then a mentor appeared who taught me the shortcuts that freed me to write about any subject at will.
Blog Content Is About You!
No matter what your blog focus is about, no matter the topic, the genre, your blog is really and mostly about you. Here is how to get your personality into the light and create a compelling blog.
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