John G. Johnson's Articles in Sales Success

  • Leroy's Objection
    "Objections" are a part of the sales process. It fact, Objections are just a factual part of life, whether you are in sales or in any form of negotiating, be it with friends, employer, etc. From time to time, as we all know, things don't flow the way we wish they would. So how can one handle these Objections when they arise? What strategies can some one quickly employ?