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John Jantsch's Articles in Marketing
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Create a Marketing Kit That Educates
The typical marketing brochure doesn't demonstrate how your firm is different - create a suite of education based materials and stand out from the competition.
Education is the Key to Effective Referral Marketing
The best referral sources for your business will always be the ones that know that most about the value you have to offer.
The Perfect Way To Motivate Your Referral Sources
A shift in the referral dynamic can work wonders to get your network going. Try these tactics and your referral sources will be to be part of your team
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