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Pam Kennett's Articles in General Business

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  • Marketing Financial Services to Women
    Women are the fastest growing category of wealth builders globally. Yet financial service and other professional service companies are slow to respond to their needs. This article identifies how women build their wealth, how they view money and what they spend their money on. Understanding this provides insight to marketeers to develop services and offerings in this lucrative market.
  • How to Use Competencies to Recruit
    Making a mistake in recruitment is costly - typically costing an organisation 1.5 times the individual's salary. In addition, poor recruitment has a negative impact on morale and motivation. Getting the right person in the right job is not difficult - so long as you have the right criteria. Using competencies based on motives and traits helps to prioritise where you should focus your effort.
  • How to Measure ROI on People Development
    A criticism of HR professionals is that they are not business focused enough. This article looks at how to measure the financial return on investment of training and development interventions.
  • How to avoid being ripped off by Management Consultants
    There are literally thousands of consultancies out there who promise to solve all your organisational woes. However, how do you decide between them and engage the consultancy which is right for your organisation and your issue. Taking time in the early stages, providing a detailed brief, asking the right questions during the pitch, will mean you stand a better chance of getting what you need.
  • How people respond to change
    Managing change is a given in today's world. As a manager of change, understanding people's reaction to change will enable you to prepare and plan your communication through the change lifecycle.
  • Entreprenuer or employee - which are you?
    If you have read Robert Kiyosaki's book, Rich Dad Poor Dad, and you are curious as to whether you have what it takes to move from being an employee to becoming a successful business owner, this article will help. It looks at the skills or competencies you would typically need to be successful in the role of employee, self employed worker, business owner or investor and what the differences are between the four roles.
  • Donald Trump eat your heart out
    What characteristics or personal traits do entrepreneurs have that make them so successful? Is it possible to develop these skills to build your success rate in setting up a new business. This article provides insight into the skills and competencies of entrepreneurs as well as giving suggestions as to how to develop your entreprenuerial skills.
  • 6 Steps to Build Better Negotiations
    Many consultants believe that once they've made the sale they can take the relationship for granted. However, good long term relationships take alot of time and work to keep them effective and generating income. This article summarises the six key steps an individual can take to ensure that client negotiations run smoothly.
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