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Peter Woodhead's Articles in General Business

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  • Todays Direct Mail and Copywriting Geniuses
    The ninth of a series of 10 articles on advertising and marketing and how by studying the "classic" advertising and marketing books can give you a huge advantage. It not only covers how advertising and marketing originated but goes into the importance of copywriting and how you can make more sales. All top marketers steal their secrets from these early marketers - guys like Claude Hopkins, Walter Dill Scott, Elmer Wheeler and others.
  • What is Copyright and When Does a Work Fall into The Public Domain?
    Copyright law can be confusing. This article explains what is Copyright and when do works fall into the Public Domain.
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