Sean McPheat's Articles in Marketing

  • Marketing Tip - 5 Fatal Networking Mistakes
    I could share tons of tips and tricks for effective offline networking, but none of them would do you any good if you walked into a networking situation and did something to instantly create a bad impression.
  • Educational Based Marketing Tactics and Tips
    If you hadn’t heard of educational based marketing before, you’re not alone. I’ve met hundreds of salespeople who had no idea there was new side of marketing that they haven’t explored yet. Oddly enough, most of these people don’t realize they’re experiencing educational based marketing. Every time they read a newspaper article, watch a paid advertisement, or attend a seminar they’re being exposed.
  • Marketing Tip - The Benefits of Social Marketing
    The benefits of social marketing are many. Joining a series of social networking websites may seem like a tedious task, especially if you aren’t a very social person, but results you gain are going to prove themselves to be well worth the effort. I was never a huge fan of social marketing, but I quickly found that social networking sites gave me the opportunity to have a little bit of fun while working on my marketing campaigns.
  • “Want fries with that?” Effective ways to up sell your current products and services
    Need to know how to make more sales? Heres how to sell even m,ore to the customers you already have....
  • 7 marketing mistakes to avoid when promoting your business
    Promoting your business is one of the most important things to do to ensure that your company succeeds. However it can be very difficult market your business correctly. Read on to find out 7 marketing mistakes to avoid when promoting your business.